IKWEZA - Artlink Agency

Background

IKWEZA is a health and beauty hub that gives you access to accurate information and advice from well-seasoned professionals.

We champion for you to make conscious, responsible choices as you work towards achieving a health and beauty balance. IKWEZA is for one, for all, and for you.

IKWEZA is a registered trademark of Brand Anatomy Limited.

Ikweza health initiative
ikweza

The Challenge

We were approached by Ikweza during their search for a digital agency to help launch the initiative. Following a competitive pitch process, we were delighted to have been awarded the project to build their website, Produce educational videos, and develop and implement a digital marketing strategy.

The Solution

Following an initial discussion, our team planned out a structure for the website, taking both user experience and search engines into consideration. We agreed on WordPress as the content management system of choice, allowing the website to be easily edited following launch.

Having understood the mission of Ikweza, our team also developed a digital marketing strategy that included a content strategy, social media strategy, and email marketing strategy. This lead to the development of graphic materials and educational videos that were produced by our production department.

Our digital team them took over the management and optimization of the social media platforms to grow engagement and awareness of Ikweza

The Results

Ikweza's website - Artlink Agency
Ikweza's Experts - Artlink Agency

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