Universal Health Coverage, is one of the “Big Four” strategic pillars declared by the President of Kenya which will see major policy and administrative reforms in the medical sector, to ensure everyone has access to quality and affordable medical coverage by 2022. Opportunities here are for Public Private Partnerships(PPP’s) with the National Health Insurance Fund financing solutions will be required to meet the demands of the growing population and cater for the under served regions. The government is also in the process of setting up Cancer Centers of Excellence (CoE) in two national hospitals to provide affordable, quality cancer treatment in a bid to reduce the high number of patients seeking specialized treatment in other countries. This will also boost the country’s large medical tourism market in the East African region.
Universal Health Coverage in Kenya was introduced into four counties as a pilot.
The President and the Ministry of Health needed to see the progress of the project, the implementation and the impact it had in the four counties. Our work was to create mini documentaries of the UHC roll out in the four counties and be detailed as possible.
Following the brief, our team planned a production schedule to visit the four counties to make these mini documentaries. The counties were Nyeri, Machakos, Isiolo and Kisumu.
We got the scripts, planned the production needs and schedule and we were on the road making the content.